Style Edit: Cuyana

A little over a year ago I received a catalog from a new company, “Cuyana”.  In a sea of daily catalog deliveries, Cuyana’s managed to catch my eye.  I was intrigued by their minimal offerings and tagline of “Fewer, better things”, and set out to learn more about the brand and their highly edited, beautifully curated essential pieces.  The San Francisco based company is part of a growing scene of e-tailers focused on the idea of conscious consumerism.  “We believe in style over trends, in quality over quantity, in loving your closet. We believe that fewer, better things lead to a fuller, better life.”  I couldn’t agree more!

Eager to test the merchandise, I decided to order the Shopper Tote in hand-finished Italian Napa leather.  I selected the off white leather and opted for the triple letter monogram with classic block letters in embossed gold foil (they also have symbols, in addition to letters – I almost chose the four-leaf clover…maybe next time). The bag is spacious, sleek, and sophisticated.  I love that the smooth leather and gold monogram helps me look polished, but the bag manages to be unstructured and casual enough for my daily needs (diapers, sippy cups, etc).  I’m a fan.

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Next up is a vest from the Cuyana Fall 2015 collection that I have been eyeing for some time now.  This vest is special, people.  Transitional wardrobing here in North Florida can be very tricky – the slightly over-sized silhouette, angled sleeveless lines, and hand sewn leather trim details on premium Italian wool make this piece a versatile style solution.  Just look at the totally chic yet very different ways they have styled this vest!  This is a classic piece with major staying power.  Now, if only we could get consistent temps below 75….

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One final note in this “Style Edit”: Cuyana has a very cool “Lean Closet Movement” which challenges customers to collect fewer, better things, and to donate the pieces in their wardrobes that are merely taking up space to those who need them.  At checkout you can select “lean shipping” and they will send a reusable bag to fill up with items to donate.  Mail the bag back to Cuyana (with the included shipping label) and their non-profit partners will get your cast-offs into the hands of those who need them.  And you will receive a $10 credit on your next order.  Hey – that’s a free monogram!  Music to a Southern gal’s ears…

xo,

Virginia

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